Harley-Davidson's ($HOG) Earnings Blowout Shows Company Is On Right Track

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Screw it all the way over, reach through the handlebars to raise the headlight beam, the needle leans down on a hundred, and wind-burned eyeballs strain to see down the centerline, trying to provide a margin for the reflexes. But with the throttle screwed on there is only the barest margin, and no room at all for mistakes. It has to be done right.. and that’s when the strange music starts, when you stretch your luck so far that fear becomes exhilaration and vibrates along your arms.- Hunter S. Thompson, Hell’s Angels

Few companies could be a better poster-child for why many institutional investors hate what we like to call Epicenter stocks then the quintessential but also centenarian motorcycle manufacturer. Sure, Harley Davidson makes a unique product that certain diehard consumers love, but those consumers are aging. As are there factories and unionized laborers.  Gas guzzling choppers are a thing of the past right? They would have to completely re-invent not only their supply-chain, but also re-invent who their brand and products appeal to to compete in a 21st century marketplace. Trends would have to reverse and a new generation would have to become interested; and they simply would not be interested by the legacy products. The companyâ...

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